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Aims/Description: This module focuses on international business opportunities and the processes, strategies and theories that entrepreneurs, and managers need to follow and apply to pursue them. The primary disciplines for this module are international business, strategy and entrepreneurship which are brought together around the idea that to pursue international opportunities, the firm needs to internationalise, and understand how to do so strategically and effectively. The aim of this module is to enable students to understand and integrate theory and apply it to interpretation and analysis in very specific firm and country contexts, to generate theoretical understanding and practical outcomes for a specified firm.
Information on the department responsible for this unit (Management School):
URLs used in these pages are subject to year-on-year change. For this reason we recommend that you do not bookmark these pages or set them as favourites. Teaching methods and assessment displayed on this page are indicative for 2023-24.
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